Blakemore Baits — Road Runner Lures and Jigs

Chuck Blakemore founded Blakemore Baits in 1959 in Sallisaw, Oklahoma. An angler by trade and passion, Blakemore sought to develop a lure that integrated the flash and vibration of a spinner with the functional simplicity of a jig head.

The Road Runner design serves as the foundation of the company's technical history. This specific construction features a small spinner blade, such as an inline or safety-pin style, attached to the lower portion of the jig head through a wire bracket or eyelet. The mechanics of the lure allow the blade to rotate even at low retrieve speeds, combining the profile of a weighted jig with the visual stimulus of a moving blade.

While the brand is closely linked to crappie fishing, the catalog includes configurations suitable for various freshwater applications. Anglers have applied these lures to target trout, perch, walleye, and bass. The design allows for the addition of soft plastic components, such as worms or tubes, to the jig head. Over the years, the product range has seen variations in weight, color schemes, and blade configurations, maintaining the core principles established by Chuck Blakemore in the late 1950s.