Museum Archive: Vintage Cotton Cordell C.C. Shad UV, 1/3oz red fishing lure #18228

A vibrant red finish with a high-visibility UV response defines this Cotton Cordell C.C. Shad, cataloged under product code 18228. Weighing in at 1/3 oz (9 g) and measuring 2 3/4" (7 cm) in length, the specimen features a black-scaled back that provides a stark contrast against its fluorescent flanks. Under UV light, the body transitions into a deep, glowing crimson, a technical detail designed for targeting species like walleye and perch in low-light environments. The clear diving lip is engineered for significant reach, achieving depths of 6ft to 8ft (1.8 m to 2.4 m) when cast, or plunging down to 20ft (6 m) while trolling. Inside the floating body, a rattle chamber provides a rhythmic audible element to complement its visual profile. The hardware consists of two sharp treble hooks attached to the chassis, which remains in clean, excellent condition, earning a 5/5 rating. This American-made lure serves as a functional example of high-visibility technology applied to a classic deep-diving profile.