Museum Archive: Vintage Kmart Kresge #K03, 1/4oz Black / Yellow / Red fishing lure #11876

Tipping the scales at a light 1/4 oz (7 g), this classic Kresge #K03 from Kmart showcases the quality of Japanese-made lures from a bygone era. Measuring 2" (5 cm) in length, the body features a striking Black / Yellow / Red color scheme, characterized by a dark back that fades into olive-gold sides dusted with silver flakes. Bright yellow painted eyes provide a sharp focal point, while a red accent under the chin adds a splash of color near the wide, black diving lip. This floating specimen, identified by product code 11876, is equipped with an internal rattle to create sound while working depths between 1-6 ft (0.3-1.8 m). The hardware remains in great shape, and the overall condition is a solid 5/5. This lure was designed for versatility, performing well across various casting and trolling techniques. Two silver-tone treble hooks are securely attached to the belly and tail via sturdy hardware.