Museum Archive: Vintage Norman DD22, 1oz fishing lure #22074

Tipping the scales at a substantial 1oz (25g), this deep-diving staple has been a fixture in professional tackle boxes since 1987. The clear, transparent finish reveals the inner workings of its butyrate construction, a material chosen by the manufacturer specifically for its ability to produce a low-frequency, dull thumping sound in the water. Measuring 3 1/4" (8cm), the bait features a prominent red strike point under the throat, providing a sharp contrast against the see-through body and yellow eyes. Designed for ledge fishing, it reaches depths of 10-18ft (3.0-5.5 m) on a cast and can dive even deeper to 21ft (6.5 m) when trolled. The hardware is in excellent shape, featuring two sharp treble hooks and a sturdy clear diving lip. Identified by product code 22074, this USA-made specimen maintains a 5/5 condition rating, showing a clean, high-impact shell with a faint scale pattern visible on the sides. The internal weight transfer system and rattle chambers are clearly visible through the plastic, highlighting the technical engineering behind this deep-water tool.