Old Pal Woodstream

Old Pal Woodstream Corporation: The King of Tackle Boxes

Old Pal is a legendary American brand specializing in the manufacture of tackle boxes and accessories, which eventually became part of the larger Woodstream Corporation.

Old Pal is the brand name, established well before World War II. In the 1960s, the brand was acquired by or merged with Woodstream Corporation—a large entity known for its interests in the outdoor sector and trap manufacturing (e.g., Victor).

Interesting Fact: The name "Old Pal" perfectly reflects the feeling of reliability and dependability that anglers associated with their tackle boxes.

Core Product - Tackle Boxes:

Old Pal's fame rests almost entirely on its metal and plastic fishing tackle boxes.

The Key Design: Old Pal was a pioneer and popularizer of cantilever tackle boxes. These boxes opened so that internal trays lifted and extended outward, providing easy access to gear. This design was the industry standard for anglers for decades, starting in the 1940s.

Throughout the 1940s through the 1970s, the Old Pal box was a nearly universal fixture for the American angler.

Although the Old Pal brand was eventually phased out, its legacy endures in the iconic, durable design of the cantilever tackle boxes, which remain highly sought after by collectors.