Museum Archive: Vintage Rebel Camel Joe Humpy, 1/3oz fishing lure #15261

Weighing in at 1/3 oz (10 g), this distinctive crankbait features the iconic Camel Joe mascot from the famous R.J. Reynolds promotional series. The 2" (5 cm) body is finished with a detailed wood-grain pattern that highlights the camel profile and its signature blue eye. This specimen, identified by product code 15261, utilizes the classic Humpy body shape characterized by its high-backed profile and an integrated clear plastic diving lip. The hardware includes two original bronze-finished treble hooks secured by sturdy metal split rings. The finish on this particular lure is exceptionally well-preserved, showing vibrant colors and a clear, unclouded lip, warranting a 5/5 condition rating. It stands as a unique crossover between 1990s advertising culture and American tackle manufacturing, designed for deep-casting presentations.