Museum Archive: Vintage Rogers Deep JIM , 1/3oz fishing lure #9581

Measuring 2" (5.08 cm) in length, this compact crankbait features a striking gradient paint job that transitions from a dark olive back through mustard yellow to a vibrant orange belly. This 1/3 oz (9.4 g) specimen, identified by product code 9581, is a classic example of the American-made tackle produced by Rogers, a company that has been a fixture in the fishing industry since 1959. The name "Rogers" is subtly embossed directly into the side of the body, a hallmark of the manufacturer's early production style seen on their famous Big Jim and Hawg Hunter series. The oversized diving bill is integrated into the body design to facilitate reaching deeper water columns while maintaining stability during a straight retrieve. Rated at a condition of 5/5, the lure appears exceptionally well-preserved, with the original hardware and silver-toned treble hooks showing no signs of age. The deep diving lip remains clear and sturdy, perfectly angled for targeting fish holding on deep structures or ledges.