Museum Archive: Vintage Bill Norman Bass Magnet, 1/3oz Grey/black fishing lure #16909

Grey/black scales cover the upper back of this Bill Norman Bass Magnet, a floating crankbait originally produced in the USA. Weighing 1/3oz (9g), the lure utilizes an oversized clear diving lip to reach deeper water columns during a standard casting retrieve. Its 2 1/4" (6cm) body is meticulously shaped with a segmented rear section, characteristic of the Norman design language intended to target bass and pike. Cataloged under product code 16909, this specimen is in excellent 5/5 condition, with the paint and hardware remaining exceptionally well-preserved. Two belly trebles are securely attached, providing a classic setup for this vintage lure.