Museum Archive: Vintage Heddon Sonic, 1/3oz White / Red fishing lure #7685

Weighing exactly 1/3 oz (8.5 g), this classic sinking lure showcases a bold high-contrast White/Red color pattern that has remained a favorite for generations of anglers. The 1 1/2" (4 cm) body features a distinctive black lightning bolt graphic across the side, paired with a subtle scale texture embossed along the belly where the "SONIC" name is clearly stamped. Identified by product code 7685, this USA-made specimen is rated at a 5/5 condition, exhibiting exceptionally clean paint and sharp hardware. Designed for an ultra-active movement in the water, the Sonic was historically favored for its effectiveness when targeting perch and pike. The top-mounted line tie and twin treble hooks are original to the piece, providing a great look at the mid-century engineering Heddon was famous for. A faint yellow eye with a black pupil provides the finishing touch to the red-headed profile.