Monti — 1950s Swiss Lures Spinners

In the 1950s, the Zwicker-Graf Mfg. Co., Inc., based at 219 County Road in Tenafly, New Jersey, manufactured a line of fishing tackle under the Monti brand. These lures were notably marked as "Swiss Lures" and were distributed across the United States through a network of wholesale jobbers.

The design of Monti spinners focused on specific visual patterns and hardware configurations. Among the catalog offerings, the spinner blades frequently featured striped or wavy patterns designed to create visual contrast while rotating in the water. The construction of these lures involved the use of split rings, which provided the hook with a degree of free movement. The brand offered variations in rigging, as these spinners were equipped with either single or treble hooks.