Museum Archive: Vintage Luhr Jensen Hot Lips Express, 1/2oz shad fishing lure #18433

Weighing in at 1/2 oz (14 g), this Luhr Jensen Hot Lips Express is a staple for deep-water enthusiasts looking to reach significant depths. The silver-grey body features a classic shad color scheme, including a subtle honeycomb scale pattern across the back and a distinct black spot located just behind the gill plate. A prominent feature of this 2 3/4" (7 cm) specimen is the oversized, clear diving lip, specifically designed to drive the lure down to 13.8 ft (4.2 m) on a cast and as deep as 27.9 ft (8.5 m) during trolling. Large yellow eyes with black pupils and an orange-red accent on the throat provide a high-contrast target for deep-water predators. This American-made lure, carrying product code 18433, remains in 5/5 condition and retains its original belly and tail treble hooks. The specialized geometry of the front lip is the defining characteristic of this model's ability to dive steep and deep.